The U.S. ‘Meat Shortage’ is a P.R. Stunt – Here’s How to Play It

A couple of weeks ago, we spoke about how the COVID-19 pandemic has emptied the shelves at our grocery stores…

And thrown our food supply chain into chaos.

Back then, I said there would be no food shortages. Rather, we may have to settle for food in different packaging, maybe less processed, and of a different variety.

Since then, the headlines and self-serving statements from the food industry have only gotten worse.

Lisa Lochridge, director of public affairs for the Florida Fruit and Vegetable Association, says the food supply chain is in “a disastrous situation.”

And in a full-page ad this past Sunday in the Washington Post, The New York Times, and the Arkansas Democrat-Gazette, John Tyson, the board chairman of meat processor Tyson Foods Inc. (TSN), warns “the food supply chain is breaking.”

And the statistics look scary, too. About one-third of U.S. pork processing capacity is down right now, and Tyson just closed its first large poultry plant.

“World’s Biggest Wheat Supply Dries Up When Some Want It Most,” according to a recent Bloomberg News headline.

Friends and even family are reaching out to me, worried about a pending food shortage. Who wouldn’t be after seeing these headlines?

And therein lies today’s Reality Gap, and another COVID-19 myth we need to dispel. Despite all appearances to the contrary, and all the posturing by food manufacturing companies, we are not about to run out of food.

Let me show you why – and how you can profit from this Reality Gap…


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